What is call recording software?
The software offers accurate insights into your sales team’s performance so that you can quickly spot what’s going well and what could be improved.
There are several benefits to recording sales calls, such as:
Faster, personalized, and more effective onboarding of sales reps
Maintaining records of customer pain points and feedback
Improving the quality of your leads and sales calls
Coaching your sales team continuously and asynchronously and giving precise feedback to improve their overall performance
Sales call recordings also help your reps learn from the past — mistakes and wins. In addition, it helps them spot opportunities during sales calls and tackle objections better.
Self-training using call recordings also empowers sales professionals to take ownership, build confidence, optimize their sales scripts, and boost conversions.
What are the most popular features of sales call recording software?
While each call recording software comes with several compelling features, here are the five key features of an effective call recording software:
What is the best way of recording calls for sales?
The best way to record and manage sales calls is to use a cloud-based, AI-powered call recording software that automates call recordings, transcripts, and sales analytics and reporting.
One example is Wingman, an actionable conversation intelligence platform that can record and transcribe all calls, enable async coaching, provide performance analysis and build a repeatable sales machine.
Wingman’s sales call recording system automatically records, transcribes and analyzes every sales call to help you review each conversation quickly and optimize your sales pitches.
Here are some of the top features of Wingman’s sales call recording software:
Wingman records every call and transcribes it automatically.
As soon as the call ends, you can review the call, skim through its contents at 2x speed, read the transcripts, and go through key moments — pricing, pain points, next steps — automatically identified by Wingman’s AI.
The recordings and transcripts, along with call snippets, can be shared with others using a link. This helps you set up personalized sales coaching sessions, improve sales enablement and build better, more effective sales playbooks.
Wingman automatically compiles the essential call metrics, such as talk/listen ratio, engaging questions asked, rep’s interactivity and more so that you can review the rep’s performance instantaneously.
The reps can also use these metrics as benchmarks to notice improvements in their abilities to prospect, pitch, and convert more leads.
Wingman integrates with popular sales and marketing tools such as:
CRMs — HubSpot, Salesforce, Pipedrive
Calendars — Google and Outlook
Dialers — Outreach, RingCentral, CallHippo
Conferencing tools — Zoom, Microsoft Teams, Google Meet
Productivity apps — Slack and Zapier
Evaluating call recording software
Before looking for call recording software, establish your purpose for recording calls. In most cases, it’s for training and onboarding purposes.
The next step is to jot down your requirements from the call recording software. Ask questions such as:
Does it automatically transcribe each call? How accurate are the transcriptions?
Does it simplify searching through call logs and finding the right recordings?
Does it offer a summary of the sales rep’s performance during the call?
Is it possible to share the call recordings with other teams and professionals?
Does the software facilitate regulatory compliance?
Does the software integrate with the sales CRM, dialers, conferencing tools, calendar, and other tools in the sales-marketing tech stack?